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Press Release
*FOR GENERAL RELEASE*
June 18, 2003, New York, NY - BackPageAds (dot com) has built perhaps the slickest, coolest version of a flat rate moderated classified ad site that this reviewer has seen so so far. Based on years of advertizing experinece, and several months in development, the BackPageAds (dot com) software has finally been completed, and they are Launching their new ad service which is built on it. The software was carefully designed to meet a new emerging trend in online advertising... flat rate priced classified ad listings. The retrieval engine is fast. The user interface is intuitive, clean and simple. The pricing is incredibly attractive compared to the alternatives. And there are over 500,000 distinct classifications of category and location, with more being added every day. The easily browsed ads are presented in a familiar newpaper like format, without being constrained by the space limitations of print. Ads can contain much more information that the initial display space allows - readers are able to click through to view an entire ad. Color can be incorporated for a fee, as can ads that sort to the top, and special ads that can break category boundaries. The overall design goal was to retain the outstanding advertising targeting possible with print, while reducing the cost and increasing the availability geographically. It was also important to maintain the integrity of the classification system, which was accomplished by using experienced advertising professionals to review all ad listings. The old business model of tier-priced online classified ads (where a publisher charges an advertiser different amounts for the same space based on differing selling prices of the products) has been under pressure from free classified ad sites. Meanwhile, the free classified sites have proven to be unmanageable, unprofitable nightmares. Most readers gave up in frustration when using them turned into a needle in a haystack process of digging through (often intentionally) misclassified material. With newspaper classified ads remaing pricey, with free online ads becoming less manageable, and with tier-priced ads being forbiddingly expensive, there is a huge demand for the new alternative: Flat rate pricing with a monitored classification system. Zentrifugal Internet Business Services is proud to be partnering with BackPageAds (dot com) to ensure the high stability and availability of the site. Zentrifugal provides international internet business services and consulting with clients in over 40 countries. BackPageAds (dot com), working with Zentrifugal, is using high powered servers running Unix (Linux) and Apache managed by expert Unix administrators. This is a hot new site thats guaranteed to turn a lot of heads! June 18, 2003
Alexandre Yarmak |
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